Long rides are changing what riders expect from a motorcycle seat. 
A good-looking seat is no longer enough.
For touring, adventure and daily riders, pressure, vibration and heat buildup can become real comfort issues after hours on the road.
That’s why gel inserts are becoming an interesting upgrade for motorcycle seat manufacturers and custom seat builders.
Placed underneath the upholstery, a properly designed gel insert can help:
Distribute sitting pressure
Absorb road vibration and shock
Improve long-distance riding comfort
Keep the original appearance of the seat
And importantly, the gel can be developed in different shapes, thicknesses and structures to match different motorcycle seat designs.
For seat manufacturers, upholsterers and motorcycle accessory brands:
Are riders asking more about comfort upgrades than they did a few years ago?